Del Breckenfeld The Cool Factor. Building Your Brand's Image through Partnership Marketing

What is cool? Who knows. But there is one thing every marketer does know– nothing increases sales like cool does. In The Cool Factor, Del Breckenfeld, a long-time marketer at Fender® Musical Instruments Corp., presents an inside look at how Fender became the coolest name in musical instruments and how marketers at Fender partnered with cool products, musicians, and events to up their «cool factor» even more. If you're a marketer, The Cool Factor offers lessons for keeping your brand on top.

1921.86 RUR

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Группа авторов Statistical Factor Analysis and Related Methods

Statistical Factor Analysis and Related Methods Theory and Applications In bridging the gap between the mathematical and statistical theory of factor analysis, this new work represents the first unified treatment of the theory and practice of factor analysis and latent variable models. It focuses on such areas as: * The classical principal components model and sample-population inference * Several extensions and modifications of principal components, including Q and three-mode analysis and principal components in the complex domain * Maximum likelihood and weighted factor models, factor identification, factor rotation, and the estimation of factor scores * The use of factor models in conjunction with various types of data including time series, spatial data, rank orders, and nominal variable * Applications of factor models to the estimation of functional forms and to least squares of regression estimators

14789.45 RUR

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Doctor Who. Model-Building Book

Inside this activity book, you'll find three fantastic Doctor Who model-building challenges to complete. Featuring easy-to-follow instructions and fact file pages, press out the pieces to create cool keepsake models of the TARDIS, a Dalek, K-9, and a sinister Cyberman head!

1377 RUR

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Стойкая помада для губ Lipfinity Velvet Matte: 030 Cool Coral

Doug Sauder The ONE Factor: How ONE Changes Everything

Can one person really make a difference in the world?<br><br>The answer is a resounding YES!<br><br>The One Factor traces the impact of a single person, moment, investment and vision as it uncovers the Source of the one factor.<br><br>In The ONE Factor you&#39;ll read stories of people who are changing their world. You&#39;re invited to join the conversation.

769.51 RUR

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Ernesto Che Guevara La Guerra de Guerrillas

This is Che's political analysis of the Cuban Revolution in which he explains the primacy of the subjective factor in the building of a revolutionary movement.Ocean’s new, edition has been revised and authorized by Che’s widow Aleida March and features a new preface by Che’s long-time guerrilla compañero Harry “Pombo” Villegas

1154.66 RUR

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Ingrid Weaver Cinderella's Secret Agent

THE AGENT: Dashing sharpshooter Del Rogers.THE EMERGENCY MISSION: Saving the day when pregnant waitress Maggie Rice needed a helping hand – pronto!THE HIDDEN TALENT: Giving Sir Galahad a run for his money. Holed up on a stakeout, Del was determined to capture a dangerous traitor named Simon.After a history of heartbreak, falling in love did not factor into his undercover mission. But then he delivered Maggie's baby and found the Cinderella of his dreams.Before he could assess the situation, Del had temporarily stepped into the role of Delilah's doting father…and Maggie's adoring husband! Dare this chivalrous secret agent indulge in fantasies of happily-ever-after?

452.67 RUR

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Pieter de Wilde Building Performance Analysis

Explores and brings together the existent body of knowledge on building performance analysis Building performance is an important yet surprisingly complex concept. This book presents a comprehensive and systematic overview of the subject. It provides a working definition of building performance, and an in-depth discussion of the role building performance plays throughout the building life cycle. The book also explores the perspectives of various stakeholders, the functions of buildings, performance requirements, performance quantification (both predicted and measured), criteria for success, and the challenges of using performance analysis in practice. Building Performance Analysis starts by introducing the subject of building performance: its key terms, definitions, history, and challenges. It then develops a theoretical foundation for the subject, explores the complexity of performance assessment, and the way that performance analysis impacts on actual buildings. In doing so, it attempts to answer the following questions: What is building performance? How can building performance be measured and analyzed? How does the analysis of building performance guide the improvement of buildings? And what can the building domain learn from the way performance is handled in other disciplines? Assembles the current body of knowledge on building performance analysis in one unique resource Offers deep insights into the complexity of using building performance analysis throughout the entire building life cycle, including design, operation and management Contributes an emergent theory of building performance and its analysis Building Performance Analysis will appeal to the building science community, both from industry and academia. It specifically targets advanced students in architectural engineering, building services design, building performance simulation and similar fields who hold an interest in ensuring that buildings meet the needs of their stakeholders.

11756.83 RUR

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From James Bond in the 21st Century: Why We Still Need 007: J.A. Konrath's spy gagdget shopping list includes «usefulness» analyses and a cool-factor review.

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Corky Binggeli Building Systems for Interior Designers

The ultimate interior designer's guide to building systems and safety Building Systems for Interior Designers, Third Edition is the single-source technical reference that every designer needs, and an ideal solution for NCIDQ exam preparation. Now in its third edition, this invaluable guide has been updated to better address the special concerns of the interior designer within the context of the entire design team. New coverage includes the latest information on sustainable design and energy conservation, expanded coverage of security and building control systems, and a new and expanded art program with over 250 new illustrations. Covering systems from HVAC to water to waste to lighting, this book explains technical building systems and engineering issues in a clear and accessible way to help interior designers communicate more effectively with architects, engineers, and contractors. Professional interior design is about much more than aesthetics and decorating, and technical knowledge is critical. Before the space is planned, the designer must consider the mechanical and electrical equipment, structural system, and building components, and how they impact the space. This book shows you how to evaluate these complex factors, and how each affects your work throughout the building. Consider how site conditions and structural systems affect interior design Design functionally for human health and safety Factor water, electrical, and thermal systems into your design plans Examine the ways in which lighting and acoustics affect the space The comfort, safety, and ultimate success of a project depend upon your knowledge of building system and your coordination with architects and engineers. Building Systems for Interior Designers, Third Edition provides the comprehensive yet focused information you need to excel at what you do best.

10517.65 RUR

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FENDER executive Del Breckenfeld - Author "The Cool Factor"

Published on Jan 28, 2009 Del Breckenfeld, author of THE COOL FACTOR and Fender Excutive gives insight to FENDER and the art of branding Cool! This segment features the connection of the Beatles,...

Del Breckenfeld - Chief Amplifier - Amplify Entertainment ...

View Del Breckenfeld’s profile on LinkedIn, the world's largest professional community. Del has 6 jobs listed on their profile. See the complete profile on LinkedIn and discover Del’s ...

Del Breckenfeld (Author of The Cool Factor)

Del Breckenfeld is the author of The Cool Factor (2.25 avg rating, 4 ratings, 0 reviews, published 2008)

My Interview with Del Breckenfeld, Author of The Cool ...

Del Breckenfeld knows all about cool. He is the author of a recently published book called The Cool Factor and recently dropped by to be a guest on the Bully! Pulpit Show. I've known Del for some time because of his work at Fender Guitars where he is in charge of marketing and we meet up from time to time-most recently at the House of Blues where we took in a King's X/Extreme show, two of the ...

The Cool Factor: Building Your Brands Image through ...

"Del Breckenfeld's The Cool Factor gets the inside story on themusic business partnering with major corporations fueling their brands." —Bill Gibbons, guitarist, singer, and songwriter with the multiplatinum band ZZ Top, and all-around "Sharp Dressed Man" "The Cool Factor presents a compelling picture of the power of music as a motivator—not just for marketing purposes, but more ...

The Cool Factor – Building Your Brand's Image through ...

In The Cool Factor®, Del Breckenfeld, a long-time marketer at Fender® Musical Instruments Corp., presents an inside look at how Fender became the coolest name in musical instruments and how marketers at Fender partnered with cool products, musicians, and events to up their “cool factor” even more.

The Cool Factor: Building Your Brand's Image through ...

Buy The Cool Factor: Building Your Brand's Image through Partnership Marketing by Del Breckenfeld (ISBN: 9780470371961) from Amazon's Book Store. Everyday low prices and free delivery on eligible orders.

The Cool Factor ISBN 9780470371961 PDF epub | Del ...

"Del Breckenfeld's The Cool Factor gets the inside story on themusic business partnering with major corporations fueling their brands." —Bill Gibbons, guitarist, singer, and songwriter with the multiplatinum band ZZ Top, and all-around "Sharp Dressed Man" "The Cool Factor presents a compelling picture of the power of music as a motivator—not just for marketing purposes, but more ...

《The Cool Factor: Building Your Brand'S Image Through ...

《The Cool Factor: Building Your Brand'S Image Through Partnership Marketing》(Del Breckenfeld)内容简介: What is cool? Who knows. But there is one thing every marketer does know– nothing increases sal... The Cool Factor: Building Your Brand's Image ...

"Del Breckenfeld's The Cool Factor gets the inside story on themusic business partnering with major corporations fueling their brands." —Bill Gibbons, guitarist, singer, and songwriter with the multiplatinum band ZZ Top, and all-around "Sharp Dressed Man" "The Cool Factor presents a compelling picture of the power of music as a motivator—not just for marketing purposes, but more ...

The Cool Factor: Building Your Brands Image through ...

What is cool? Who knows. But there is one thing every marketer does know– nothing increases sales like cool does. In The Cool Factor, Del Breckenfeld, a long-time marketer at Fender® Musical Instruments Corp., presents an inside look at how Fender became the coolest name in musical instruments and how marketers at Fender partnered with cool products, musicians, and events to up their "cool ...


By Del Breckenfeld, Director of Entertainment Marketing at Fender Musical Instruments Corp Available from John Wiley and Sons November 2008 "In The Cool Factor, Del Breckenfeld shows us firsthand how to get celebrities to partner with corporations for the purpose of positive outreach. Del and Fender have personally shared their expertise with us throughout the course of many years ...


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Del Breckenfeld - IMDb

Del Breckenfeld, Self: Hollywood's Magical Island: Catalina. Free Movies and TV Shows You Can Watch Now. On IMDb TV, you can catch Hollywood hits and popular TV series at no cost. Select any poster below to play the movie, totally free!

楽天ブックス: The Cool Factor: Building Your Brands Image ...

The Cool Factor: Building Your Brands Image Through Partnership Marketing - del Breckenfeld - 洋書の購入は楽天ブックスで。全品送料無料!購入毎に「楽天ポイント」が貯まってお得!みんなのレビュー・感想も満載。

2 "Del Breckenfeld" profiles | LinkedIn

View the profiles of professionals named "Del Breckenfeld" on LinkedIn. There are 2 professionals named "Del Breckenfeld", who use LinkedIn to exchange information, ideas, and opportunities.

The Cool Factor: Buy The Cool Factor by Breckenfeld Del at ...

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Popular Technology Radio Interview with Del Breckenfeld ...

[01:02:09] Del Breckenfeld and Amplify EM When the movie makers in Hollywood want to make a flick about musicians, they consult Del Breckenfeld and Amplify Entertainment Marketing. With work on Walk the Line, Bohemian Rhapsody, and other successful film projects, Del is a proven name in the industry. We chat about his history in the musical world, including his time touring with a band called ...

Mittagstisch – Fleischerei Boeckenfeld

Unser täglich wechselnder Mittagstisch wird von unserem Küchenteam täglich frisch für Sie gekocht. Außerdem halten wir für Sie immer eine große Auswahl an regionalen und saisonalen Suppen und Eintöpfen bereit.

deller plastics | Kunststoffverarbeitung & Werkzeugbau ...

Wir sind die Besten! deller plastics realisiert für verschiedene Industriebereiche kunststoffgerechte Lösungen und ist bei der Vorserien- und Serienspritzgießfertigung


Zur Hauptnavigation springen; Skip to main content; Malteart. Art; News; Vita; Kontakt; Shop. Giclee Drucke in A4; Giclée Drucke in A3

Del Breckenfeld | Discography | Discogs

Explore releases from Del Breckenfeld at Discogs. Shop for Vinyl, CDs and more from Del Breckenfeld at the Discogs Marketplace.

Fleischerei Boeckenfeld – Regionale Spitzenqualität

1895. Gründung einer Metzgerei durch Anton Böckenfeld (der Urgroßvater der heutigen Inhaber) am damals „Osnabrücker Weg“. Nach dessen Tod führte seine Frau mit den Söhnen Leo und Anton den Betrieb weiter.

Della Cool😎 (missdellababy) on Pinterest

See what Della Cool😎 (missdellababy) has discovered on Pinterest, the world's biggest collection of ideas. Della Cool😎 Follow. Della Cool😎 297 Followers • 362 Following. Della Cool😎's best boards. We Love Beautiful Hair. HC Hair eBay • 3,880 Pins. H a i r. Della Cool😎 • 1,492 Pins. F a s h i o n | K i l l a. Della Cool😎 • 1,235 Pins ...

Karte von Freckenfeld - Stadtplandienst Deutschland

Regierungsbezirk: Rheinhessen-Pfalz Kreis: Germersheim Bundesland: Rheinland-Pfalz Fläche: 11,13 km² Einwohner: 1635 Postleitzahl: 76872 Ortsteile: Freckenfeld ...

Stadtportal Freckenfeld | Stadtinformationen für ...

Der Stadtführer für Freckenfeld mit aktuellen Informationen und Auskunft zu Jobs, zum Leben, Arbeiten, Ausgehen, Einkaufen und Urlauben in Freckenfeld.

Die besten Filme - Cool |

Entdecke die besten Filme - Cool: Men in Black 3, Mid90s, John Wick: Kapitel 3, White House Down, Men In Black 2, Black Panther, Aushilfsgangster...

Filialen in Breckerfeld - Aldi Nord

58339 Breckerfeld. Hier wird frisch gebacken Öffnungszeiten. Mo-Fr 07:00 - 21:00 Sa 07:00 - 21:00 Unternehmen. ALDI GmbH & Co. Kommanditgesellschaft Feldmannshaus 6 42477 Radevormwald. Details ALDI Newsletter. Keine Angebote mehr verpassen! JETZT ANMELDEN. Kundeninformationen. Schnell, einfach und entspannt einkaufen: Wir bieten Ihnen eine Vielzahl an Services und Leistungen – alles für ...

My Tickets - Mad Cool Festival

Una nueva experiencia que aborda el ocio desde todas sus vertientes; el resultado de hacer convivir en un mismo espacio diferentes expresiones artísticas de una manera sostenible y responsable.

DIE | Verbundprojekt COLD - Competencies of school ...

Das Deutsche Institut für Erwachsenenbildung – Leibniz-Zentrum für Lebenslanges Lernen (DIE) ist die zentrale Einrichtung für Wissenschaft und Praxis der Weiterbildung in Deutschland. Es verbindet Wissenschaft und Praxis, unterstützt sie durch Daten und Informationen und erbringt eigene Forschungs- und Entwicklungsarbeiten.

Die besten verfügbaren Hotels und Unterkünfte in der Nähe ...

Sichern Sie sich tolle Angebote und buchen Sie Ihr Hotel in Freckenfeld, Deutschland online. Gute Verfügbarkeiten und attraktive Preise. Lesen Sie Hotelbewertungen und wählen Sie das beste Hotelangebot für Ihren Aufenthalt.

Freckenfeld - Südpfalz Tourismus

Die Bienwaldregion Kandel lädt ein zu Urlaub zwischen Wald und Reben. Radfahren auf ebenen Wegen, wandern im urspünglichen Bienwald und bummeln in der beschaulichen Stadt Kandel – hier erfahren Sie mehr.

Finde heute Konzerte in Breckerfeld für dich

Breckerfeld (0) Überall (35) Regionen. Ruhrgebiet (26) Niederrhein (3) Köln (region) (2) JWD (4) Städte. Dortmund (11) Essen (2) Hagen (3) Köln (2) Mönchengladbach (3) Münster (2) Alle. Dorsten (2) Gelsenkirchen (2) Hattingen (4) Lünen (2) Rietberg (2) Anzeige. Wir haben hier leider aktuell keine Veranstaltungen für dich. Finde andere Aktivitäten in Breckerfeld oder alle Konzerte in ...

Hotel Gasthaus Zur Brauerei Adrian Mock Freckenfeld ...

Hotel, Gasthof & Restaurant | Adresse | ☎ Telefonnummer | ★ 1 Bewertung | Lindenstr. 15 - 76872 Freckenfeld

Dorfladen Freckenfeld

Willkommen im Dorfladen Freckenfeld . Sie finden uns in der Dorfmitte direkt am Brunnenplatz in der Hauptstraße. Bei uns bekommen Sie alles, was Sie für den täglichen Bedarf benötigen.

De beste beschikbare hotels & accommodaties in de buurt ...

Bespaar aanzienlijk op online hotels in Freckenfeld, Duitsland. Goede beschikbaarheid en geweldige prijzen. Lees hotelbeoordelingen en kies voor uw verblijf het hotel met de beste aanbieding.

Deal Or No Deal kostenlos spielen |

Spiele Onlinespiele wie Deal Or No Deal bei Ohne Anmeldung Kostenlos Viele Browsergames. Jetzt online spielen!

Freckenfeld |

Im »Viehstrich« liegt Freckenfeld umgeben von fruchtbaren Hügeln. An den sonnigen Südhängen bauten schon die Römer Wein an, römische Handelsrouten führten bis zum Rhein. Wahrzeichen ist das Dampfnudeltor, dessen Ursprung in die Zeit des 30-jährigen Krieges zurückreicht. Geschichte wird bei heimatkundlichen Führungen im Museum lebendig. Der dickste Birnbaum der Pfalz steht in der ...

Ed Breckenfeld | Discography | Discogs

Explore releases from Ed Breckenfeld at Discogs. Shop for Vinyl, CDs and more from Ed Breckenfeld at the Discogs Marketplace.

Lana Del Rey - Shades of Cool (Türkçe Çeviri)

İlk çeviri videom, kalitenin düşüklüğünden dolayı üzgünüm. Bu şarkıya bu aralar takmış bulunuyorum. Dinleyin, dinletin. Şiirsel. Lana Del Rey - Shades Of Cool My baby lives in ...

TC Freckenfeld

Anpassung der Nutzungsbedingungen und Verhaltensregeln auf dem Tennisgelände in Zeiten der Corona Krise ab dem Donnerstag, 11.06.2020 Gültig ab Donnerstag, 11.06.2020 Liebe Mitglieder des TC Freckenfeld,anbei haben wir aus der Vorlage und den Bestimmungen vom Tennisverband Pfalz, folgende, zwingend einzuhaltende, Verhaltensregeln zur Aufnahme des Spielbetriebs verfasst.

Freckenfeld | VG Kandel

Verbandsgemeindeverwaltung Gartenstraße 8 76870 Kandel Tel.: 07275 / 9600 Fax: 07275 / 960101 E-Mail:

Gemeinde Freckenfeld - Informationen über Freckenfeld ...

Freckenfeld ist eine Gemeinde im südwestlichen deutschen Bundesland Rheinland-Pfalz.Freckenfeld liegt im Landkreis Germersheim und hat 1.582 Einwohner. Alle Informationen über Freckenfeld auf einen Blick. Ortsname: Freckenfeld Status: Gemeinde Amtlicher Gemeindeschlüssel (AGS): 07334005 Landkreis: Landkreis Germersheim Bundesland: Rheinland-Pfalz ...

Michelin Restaurants in Freckenfeld - ViaMichelin

Restaurants Freckenfeld: Alle Restaurants des Guide Michelin Freckenfeld auf ViaMichelin. Sternerestaurants und Bib Gourmand Freckenfeld

Team | Cool + Call GmbH

In unserem bundesweiten Service sind ausschließlich ausgebildete Mechatroniker für Kältetechnik im Einsatz. Als Fachkräfte eines besonders gefahrgeneigten Handwerks haben alle eine qualifizierte Berufsausbildung durchlaufen und sind mit außergewöhnlichen Arbeitsbedingungen vertraut.

Stadtplan Freckenfeld und Umgebung | Stadtkarte & Straßenkarte

Mit dem interaktiven Stadtplan von Freckenfeld die nächste Route Sehenswürdigkeit oder den nächsten Restaurant-Besuch planen.

Ed Breckenfeld | mighty cool

mighty cool A collection of things to enjoy. Home; About; Tag Archives: Ed Breckenfeld. Jun 24 2013. Leave a comment. Jazz Music. Jim Peterik ’s jazz band Lifeforce will rock the Milwaukee Summerfest Stage before The Eagles and Loverboy perform. Jim Peterik’s Lifeforce jazz band featuring American Idol’s Mindi Abair and Leslie Hunt are set to rock the stage at the Milwaukee Summerfest ...

JLS JLS: Our Story so Far

Hot new boy band JLS welcome you to their world‘Brilliant’ Simon Cowell‘The best band we’ve had on The X Factor by far’ Cheryl ColeFollow the hottest new pop act on their rollercoaster ride to fame…Since their huge success on The X Factor and The X Factor finalists tour, JLS are well on their way to becoming one of the biggest boy bands the UK has ever seen – The X Factor final last Christmas drew a record 15 million viewers. During the final stages of the show legions of teenage fans, dressed in the trademark JLS colours, flocked to see them perform in South London, resulting in the need for crowd control and massive national press attention. The JLS colours, Aston – blue, Oritsé – red, Marvin – green and JB – yellow, have been enthusiastically adopted by fans and a sea of JLS tops greeted the band when they travelled the country on the X Factor finalists tour.In their very first book, Aston, Oritsé, Marvin and JB each tell the story of their amazing journey from X Factor hopefuls to pop smashes. Beautifully designed, the book contains 125 exclusive never-before-seen photographs of the band including sexy portraits and captured private moments which can't fail to excite the thousands of loyal JLS fans.With their first single a massive number 1 seller and their first album due in October, 2009 looks set to be the year of JLS!

276.53 RUR

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Hugo S. L. Hens Building Physics - Heat, Air and Moisture. Fundamentals and Engineering Methods with Examples and Exercises

Bad experiences with construction quality, the energy crises of 1973 and 1979, complaints about «sick buildings», thermal, acoustical, visual and olfactory discomfort, the need for good air quality, the move towards more sustainability – all these have accelerated the development of a field that, for a long time, was hardly more than an academic exercise: building physics (in English speaking countries sometimes referred to as building science). The discipline embraces domains such as heat and mass transfer, building acoustics, lighting, indoor environmental quality and energy efficiency. In some countries, fire safety is also included. Through the application of physical knowledge and its combination with information coming from other disciplines, the field helps to understand the physical phenomena governing building parts, building envelope, whole buildings and built environment performance, although for the last the wording «urban physics» is used. Today, building physics has become a key player on the road to a performance based building design. The book deals with the description, analysis and modeling of heat, air and moisture transport in building assemblies and whole buildings with main emphasis on the building engineering applications, including examples. The physical transport processes determine the performance of the building envelope and may influence the serviceability of the structure and the whole building. Compared to the second edition, in this third edition the text has partially been revised and extended.

6319.3 RUR

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Cool Shops Berlin

Hardly any other city has experienced such a rapid development as Berlin since the fall of the wall. This is evident in ambitious building projects as much as a vibrant creative scene as well as being reflected in numerous new shops that are opening. Whether it's international brands or young designer labels, - Cool Shops Berlin offers a cross-section of the city's most up-to-date stores, which differ in their conception, design and product range. The guide includes a clear map and useful addresses. Text in English, German, French, Spanish and Italian.

658 RUR

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Francis D. K. Ching Building Codes Illustrated. A Guide to Understanding the 2015 International Building Code

Dive into the history and application of the IBC Building Codes Illustrated: A Guide to the 2015 International Building Code, Fifth Edition is a bestselling complement to the International Building Code, or IBC. Designed to give you an insider's look at the origins of the IBC, how it can be interpreted, and how it applies to design and construction, this updated text offers new information regarding hazmat occupancies, hospitals, and nursing homes, major changes to how building heights and areas are presented, as well as means of egress, and the latest information on building materials, interior environments, and structural provisions. Francis D.K. Ching's distinctive illustrations and the code expertise of Steven Winkel, FAIA, give students and professionals in architecture, interior design, construction, and engineering industries a user-friendly, easy-to-use guide to fundamentally understanding the 2015 IBC. Building codes and standards serve to establish minimum regulations that emphasize performance while prioritizing public health and safety. Updated every three years, the IBC is the most important reference that you can leverage throughout your career in architecture, design, or engineering. The IBC is a national 'model building code' which is adopted in some form by most building permit jurisdictions across the nation and in several foreign countries. Access the updated regulations reflected in the 2015 IBC Explore how the IBC was developed, and why it is an important component of so many industries Identify the areas of the IBC that have undergone the most change, such as the presentation of building heights and areas, along with changes to means of egress provisions Easily navigate and digest the information with full illustrations Building Codes Illustrated: A Guide to the 2015 International Building Code, Fifth Edition is a practical, fully illustrated reference that guides you through the latest in building code regulations.

4621.7 RUR

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Bronze U.S. President Seal Quartz Pocket Watch White House Building Design Back Cover Necklace Pendant Clock Cool Souvenir Gift

Hugo S. L. Hens Performance Based Building Design 1. From Below Grade Construction to Cavity Walls

Just like building physics, performance based building design was hardly an issue before the energy crises of the 1970s. With the need to upgrade energy efficiency, the interest in overall building performance grew. The term «performance» encompasses all building-related physical properties and qualities that are predictable during the design stage and controllable during and after construction. The term «predictable» demands calculation tools and physical models that allow evaluating a design, whereas «controllable» presumes the existence of measuring methods available on site. The basis for a system of performance arrays are the functional demands, the needs for accessibility, safety, well-being, durability, energy efficiency and sustainability and the requirements imposed by the usage of a building. As the first of two volumes, this book applies the performance rationale, advanced in applied building physics, to the design and construction of buildings. After an overview of materials for thermal insulation, water proofing, air tightening and vapour tightening and a discussion on joints, building construction is analysed, starting with the excavations. Then foundations, below and on grade constructions, typical load bearing systems and floors pass the review to end with massive outer walls insulated at the inside and the outside and cavity walls. Most chapters build on a same scheme: overview, overall performance evaluation, design and construction. The book is absolutely recommended to undergraduates and graduates in architectural and building engineering, though also building engineers, who want to refresh their knowledge, may benefit. The level of discussion assumes the reader has a sound knowledge of building physics, along with a background in structural engineering, building materials and building construction. Where and when needed, input and literature from over the world was used, reason why each chapter ends listing references and literature.

2583.53 RUR

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Матовая губная помада The Only One Matte Lipstick 3,4г: 810 The Matte Factor

John Geiger The Third Man Factor

Edoardo S. Miciano The Faith Factor

Jackie Portman Building Services Design Management

Building services refers to the equipment and systems that contribute to controlling the internal environment to make it safe and comfortable to occupy. They also support the requirements of processes and business functions within buildings, for example manufacturing and assembly operations, medical procedures, warehousing and storage of materials, chemical processing, housing livestock, plant cultivation, etc. For both people and processes the ability of the building services engineering systems to continually perform properly, reliably, effectively and efficiently is of vital importance to the operational requirements of a building. Typically the building services installation is worth 30-60% of the total value of a contract, however existing publications on design management bundles building services engineering up with other disciplines and does not recognise its unique features and idiosyncrasies. Building Services Design Management provides authoritative guidance for building services engineers responsible for the design of services, overseeing the installation, and witnessing the testing and commissioning of these systems. The design stage requires technical skills to ensure that the systems are safe, compliant with legislative requirements and good practices, are cost-effective and are coordinated with the needs of the other design and construction team professionals. Covering everything from occupant subjectivity and end-user behaviour to design life maintainability, sequencing and design responsibility the book will meet the needs of building services engineering undergraduates and postgraduates as well as being an ideal handbook for building services engineers moving into design management.

6979.71 RUR

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